Customer Loyalty Program
Turn first-time visitors into regulars — automatically
Acquiring a new customer costs 5-7x more than retaining an existing one. The Franchise Tech Loyalty Program module is a complete, integrated customer retention system — built directly into your POS so there's no separate app, no friction, and no manual tracking.
1. Points Per Purchase — Fully Configurable
Design your own points economy. Set points per RON spent, per product category, or per specific items. Create double-points events, bonus points for new members, and birthday rewards.
E.g.: 1 point for every 5 RON spent across all categories
Triple points on specialty coffees, double on hot drinks — drive product sales
Set specific points for new menu items to promote them
2. Physical & Digital Loyalty Cards
Offer both physical cards (with barcode or QR) and digital cards (via customer account or link). Customers can check their balance, see available rewards, and view transaction history from their phone.
3. Rewards & Redemption
Create any reward structure that fits your brand. Popular examples from Franchise Tech customers:
- Free coffee after every 10 visits (stamp card model)
- 10% discount once 500 points are accumulated
- Free dessert on birthday month
- Cashback vouchers: 50 points = 5 RON off next purchase
- Tier system: Bronze, Silver, Gold — with escalating benefits
- Early access to new menu items for top-tier members
4. Happy Hour & Automatic Promotions
Configure time-based point bonuses that activate automatically. No staff intervention needed:
- Triple points Monday–Wednesday 2pm–5pm (drive slow periods)
- Double points first visit of the week
- Bonus points for orders above 50 RON
- Special event points (New Year, Valentine's Day, local festivals)
5. Multi-Location Loyalty Network
For franchises, the loyalty program works across all locations. A customer earns points at your Bucharest branch and redeems them in Cluj. The central dashboard shows which locations are best at driving loyalty engagement.
6. Loyalty Analytics & Reports
👑 Top Customers
Identify your best customers by spend, visit frequency, and engagement. Send them personalized offers.
💤 Churning Customers
Identify members who haven't visited in 30+ days. Trigger re-engagement campaigns automatically.
📊 Points Economy Health
Monitor points issued vs. redeemed, liability, and reward cost as % of revenue.
📈 Revenue Attribution
See exactly how much revenue your loyalty program drives vs. non-members.
Build Customer Loyalty That Lasts
Launch your loyalty program in under 30 minutes. Free setup, no separate app required.
Request Free Demo →